We provide the technology. You provide the interpreters.
What if a shopper at a retail store could be assisted live by a call center agent in HD video through a Kiosk.
Not every question can be answered by a sales person. You could always stack the deck though and have an expert ready to assist at a moments notice.
Sometimes there are too many choices and a second opinion would really be beneficial. A live representative via video enabled kiosk can come to the rescue.